To commemorate their 50th anniversary, local builder Stephens & Sons Construction hired us to create an updated logo for their company signage and apparel. As a well-established business with a recognizable brand, Stephens & Sons didn't want to start from scratch with a completely new concept, so we designed a new logo icon utilizing the same hammer shape from the original logo, but with added symmetry and improved legibility at smaller sizes. The result is a modernized logo icon that fits nicely within a badge shape to provide a flexible brand that can be displayed with or without the full company name.
