Over a decade ago we were tasked with the mission to bridge the gap between family-owned grower cooperative Yakima Chief Ranches, then known as Select Botanicals Group, and the passionate brewers of the craft beer industry. Fast forward to 2020, and our collaboration grew as we joined forces with Digital Vendetta to revamp the Yakima Chief Ranches logo, symbolizing their unwavering dedication to safeguard the rich heritage of their hop brands cultivated across the Yakima Valley. This dynamic partnership infused the brand with a fresh perspective, highlighting their reliance on farmers, fertile soil and abundant sunshine to ensure the purity of each hop variety.
Now, as we unveil the fifth iteration of the Yakima Chief Ranches website, we invite you to embark on a journey through the heart of hop cultivation. The redesigned website offers an immersive experience, featuring streamlined hop brand profiles that showcase the unique characteristics of each variety. Dive deeper into the world of hops as we provide a comprehensive overview of how the company pioneers innovative brands for the craft beer industry, from nurturing seedlings to meticulously managing annual crops. Join us as we celebrate the artistry, craftsmanship, and passion that define Yakima Chief Ranches, where tradition meets innovation in every hop cone.
